Initially, Basmati used to be consumed in the areas in which it was grown. However, with the migration of the ethnic population to various parts of the world, Basmati became reasonably popular with Indians abroad. Later on, it started becoming popular with the locals of these countries and thus the exports of Basmati Rice started increasing gradually. In 1980s, the Government of India opened the export of Basmati Rice and this led to the rapid development of a large market for this rice in the International arena.
Over a period of time, the traders who were exporting rice began to invest in automation, yield improvement, packaging and marketing and an ancient product led to the development of a new sunrise industry. Today, exporters are churning out thousands of tonnes of high quality Basmati Rice from their factories. Most of them have attained the status of Export House, Trading House, Star Trading House and Super Star Trading House.
With the concept of joint family dwindling rapidly, families have no time to spare for cooking. This has led to the rise of the ready to eat cooked food industry. The Indian rice industry has also launched new products like Heat & Eat, Rice 'n Spice etc. These products are now becoming popular both in India and abroad.
As Indian Rice brands and value added products build bridgeheads for themselves in the International arena, the industry is gearing up to increase exports on a sustainable basis and become a significant world-class player in the Rice markets of the world.
Notified varieties of Basmati Rice
1 Basmati 217
2 Basmati 370
3 Type 3 ( Dehraduni Basmati)
4 Taraori Basmati (HBC 19/ Karnal Local)
5 Ranbir Basmati
6 Basmati 386
7 Punjab Basmati 1(Bauni Basmati)
8 Pusa Basmati 1
10 Haryana Basmati 1
11 Mahi Sugandha
12 Pusa Basmati 1121
13 Improved Pusa Basmati 1(Pusa 1460)
14 Vallabh Basmati 22
15 Pusa Basmati 6 (Pusa 1401)
16 Punjab Basmati 2 1078(E)
17 Basmati CSR 30
18. Pusa Basmati 1509
19. Malviya Basmati Dhan 2817(E)
20. Vallabh Basmati 2817(E)
21. Basmati 564 268(E)
22. Vallabh Basmati 23 268(E)23. Vallabh Basmati 24 268(E)